September 17, 2026
Our members have concerns about the future of the UX industry and we want to be part of the discussion about what that future is. Rosenfeld has a proven reputation for high quality conferences and also being at the forefront of whatever is next.
The idea that we might finally drop the job title discussion and get back to talking about the brass tacks about the work. The land war of UX has taken up a lot of energy over the last 10 years, I am excited to see us move past that part onto something more productive and actionable.
What's the biggest problem you foresee for UX as a practice, and how should we address it?
In my opinion, we have a pace layers problem. The job titles and educational systems change much slower than our understanding of the field. They are less fashion and more infrastructure. The issue this poses is that our education and placement in organizations has traditionally not kept up with the actual work being done.
The commercial training market entered that void and trained up a whole bubble full of eager UX wannabes taking 6 week, 12 week, 6 month, 18 month bootcamps, camps, and masterminds. If we keep repeating this cycle, we will fail. If we keep teaching UX the way we did 10 years ago, we will fail the students. And if we try to replace UX with another term instead of teaching the goodness that lies within it, we will fail the practitioners who have hard won those skills and hones them to work in the heights and depths of organizations all over the world.
To address it we need to invest much more in teaching "the basics" and helping people identify their strengths over time with experience -- instead of encouraging them to label themselves immediately.
People need to be taught how to think critically about concepts like meaning, structure, and experience. They need ethical frameworks and practice working through ethically fraught moments with other people so they aren't facing their first in the workplace. People need to know the responsibility you take on when you attempt to design an experience for another person. I think if we taught more of that and less of the latest tools and tips we could address this. It won't be overnight.
A sensemaker is someone who helps people understand complex, messy, or ambiguous situations and turn that understanding into better decisions and action.
At mid-career the training goal for sensemakers needs to shift from knowledge building to regular peership opportunities. In order to keep growing past their mid-career sensemakers need exposure to more people, more ways of working, and more stories of sensemaking work in action. They need opportunities to discuss their work and question the work of others confidently and with intention to grow trusting peership. The Sensemakers Club fills those needs.
The Sensemakers Club is a community-powered education space where curious people come to grow without performing or pretending to have it all figured out.
We host a small group discussion every weekday on a new topic related to working in Information, data, content and knowledge management. Most members attend 2 to 3 sessions per month based on topics that fit their current season of work and life. With groups on everything from AI to facilitation to knowledge management, we truly have something for every sensemaker.
We are an volunteer cooperative aiming to stay independent and self-sustaining. We match every paid membership with a scholarship. We have trained 80+ sensemakers to lead small group discussions where they hold space instead of fill it.